Can I request a quote with only one image?

One owned or authorized image can start the discussion, but it is not enough for a final production quote. JWC may still need size, quantity range, material direction, packaging expectation, target market and must-keep detail notes before assumptions can be reviewed.

Do I need technical drawings before contacting JWC?

No. Rough artwork, reference photos and simple notes can start a review if the artwork is buyer-owned or authorized and open questions are clearly marked.

Should I include a target price?

If you have a budget target, share it as context for material, size, packaging and detail choices. Exact pricing remains quotation-specific.

What if I do not know the MOQ?

Share the expected launch quantity or a range. MOQ depends on project details, so the first brief should show the likely quantity context without treating it as a fixed final number.

Should packaging be in the first brief?

Yes, if packaging affects retail display, gifting, sample review or carton planning. If it is undecided, mark it as undecided instead of guessing.

Should I mention the target market?

Yes. Target market helps route packaging, testing, label, importer and retailer questions, but final requirements should be confirmed through the proper project and market sources.

How much does a custom plush sample cost?

Sample development starts from US$100. The final sample fee depends on the design and is confirmed in quotation.

Is the sample fee the same as the bulk unit price?

No. The sample fee supports development work for a physical sample. Bulk unit price is quoted separately after project specifications and quantity are reviewed.

How should sample-fee credit terms be confirmed?

The sample fee can be credited toward a confirmed bulk order after production is confirmed. Confirm the credit condition in the sample quotation before payment.

What should I confirm before paying a sample fee?

Confirm what is included, what is excluded, how sample changes are handled, whether delivery is separate, and what details are still needed before bulk pricing.

Can sample terms ever be adjusted?

Custom sample terms should be confirmed before development starts. The quotation should state the sample scope, fee terms, and any exclusions for your project.

What if my design is still rough?

A rough concept may need sample feasibility discussion before a meaningful quote. Send artwork, target size, intended use, quantity direction, and any material or packaging references you already have.

What is the difference between a first sample and an approval sample?

A first sample is usually the first physical version for review. An approval sample is the version the buyer may approve as a sample reference for the next project discussion, with any open items named clearly.

What does PPS mean in plush sampling?

PPS is often used as shorthand for pre-production sample, but the exact meaning can vary by project or supplier. Buyers should ask what PPS means before approving it.

Is a reference sample a perfect production promise?

No. A reference or golden sample can help compare the agreed sample direction, but it should not be treated as a promise that every later piece will be identical.

Can I approve production from sample photos only?

Photos can help review shape, expression and visible details. Handfeel, scale, stuffing, color and physical construction may still need physical sample review.

How should I give feedback on a revised sample?

Name the sample version, separate must-change items from preferences, group comments by part of the plush and state what is approved versus still open.

Does sample approval close every later decision?

No. Sample approval helps align the sample reference. Commercial, packing, shipment and other project-specific decisions should still be confirmed in the private project discussion.

Is a repeat order always the same as the previous order?

No. A repeat order can use the previous approved sample and order notes as references, but material availability, color, packaging, quantity, timing and buyer requirements may still need review.

What should I send for a repeat custom plush order?

Send the approved sample reference, current artwork files, previous order notes if available, target quantity, packaging version and a clear list of anything that should stay the same or change.

Does an approved sample guarantee future production will be identical?

No. An approved sample is a reference for review. Repeat production still depends on project details, material availability, workmanship control, packing notes and private acceptance criteria.

When does a repeat order become a new version?

A repeat order becomes a revised version when the buyer changes size, color, face expression, fabric, accessories, packaging, target market, quantity split or other project assumptions.

Should I ask for another sample before a repeat order?

It depends on what changed and how much risk the buyer can accept. If key details changed, a revised sample or reference confirmation may be useful before production discussion.

Do I need to decide packaging before asking for a plush quote?

You do not need every detail finalized, but you should say whether you expect basic packing, brand tags or cards, retail presentation, or gift-style presentation. Box, tag, insert, identifier and label questions can change quote scope.

Is a polybag enough for custom plush?

Sometimes. A simple giveaway or fulfillment item may only need basic individual packing, while retail or gift projects often need tags, inserts, boxes, or branded presentation.

Can this page tell me the final label or identifier rules?

No. Final label, identifier, importer, retailer and market-sensitive details depend on the project, channel and current sources. Treat those as RFQ or private review topics.

Does this page set packaging costs?

No. Packaging cost depends on the plush size, quantity, material, artwork, packaging format, proofing needs, and packing plan, so it should be reviewed with the project details.

Is QC the same as toy safety testing?

No. QC checkpoints help review workmanship, measurements, label placement, packing condition, carton state, and photo records. Toy safety testing and market-document questions should be handled separately based on the product, buyer role, target market, materials, and required documents.

Should every plush order use third-party inspection?

Not every project needs the same route. Some buyers use internal review and shipment sample photos. Others need third-party inspection because of retailer, importer, agency, or internal policy requirements. The stage and report format should be agreed privately.

Can I ask for photos before shipment?

Yes. Photos are useful for reviewing visible details such as product appearance, embroidery placement, label position, packing condition, and carton exterior. They support communication, but they should not replace agreed inspection criteria.

When should QC be discussed?

Discuss QC before production or packing expectations are treated as final. It is especially useful after the approved sample is understood and before shipment review criteria are locked.

Can JWC give final freight cost from a plush size?

No. Plush size helps estimate packing direction, but final freight cost depends on carton dimensions, carton quantity, gross weight, shipment mode, route, forwarder quote, shipping term and destination charges.

What is CBM used for?

CBM is a shipment-volume planning input. It helps a buyer or forwarder estimate space, but it does not by itself confirm freight rate, customs duty, VAT or landed cost.

When can carton quantity be estimated?

Carton quantity becomes more reliable after the plush size, stuffing feel, packaging layers, packing method and quantity are clearer.

Is carton planning the same as import cost planning?

No. Carton planning prepares shipment inputs. Import cost planning may also include freight, insurance, duty, VAT, broker charges, local handling and Incoterms responsibility split.

Should I mention Incoterms before shipment planning?

Yes, if shipment responsibility is being discussed. Incoterms help define who handles tasks, costs and risks, but final freight and import charges still need review by the buyer, forwarder, broker or importer.

Import process · Stage 03 Choose materials & construction — see the full step-by-step process →

Choosing Plush Size and Weight

Size is one of the first things to fix — it shapes feel, shelf presence and cost. Here is how to think about it.

Artwork, sampling & product details Guide Last reviewed June 2026

In short

Plush size is usually given as a height in centimetres (with inches alongside for US buyers), measured in a defined way (seated vs standing), with a tolerance. Common bands run from mini/keychain (under ~15 cm) through small (15–25 cm) and medium (25–40 cm) to large (40 cm+). Size drives almost everything downstream: a bigger plush uses more fabric and fill, costs more per unit, ships fewer-per-carton (more freight) and changes MOQ thinking and shelf presence. Fix a target height and how it is measured early.

Common size bands

Mini / keychain (under ~15 cm)	Bag charms, blind-box scale, add-on gifts; lowest material cost, most units per carton.
Small (15–25 cm)	Pocket and desk companions, gift-with-purchase; easy to ship.
Medium (25–40 cm)	The classic “huggable” shelf size for retail and character plush.
Large (40 cm+)	Statement and display pieces; high material, fewer per carton, more freight.

Why size drives cost and logistics

A larger plush needs more fabric, more fill and more labour, so unit cost rises with size — often faster than expected, because volume grows in three dimensions. Bigger plush also packs fewer-per-carton, so freight per unit climbs (plush is billed on volume). Size therefore interacts with your price target, MOQ thinking and shipping budget, which is why it is worth fixing early.

Measure it the same way every time

“30 cm” is ambiguous — seated or standing? Ears included? Define the measurement points and a tolerance (a small variance is normal for soft, stuffed products) so the sample and bulk are judged the same way. Record this in the spec.

How to decide your size

Anchor on use: shelf retail, gift add-on, display, or collectible.
Sanity-check against price and freight — bigger is not always better value.
Pick a target height and state how it is measured (seated/standing, with/without ears).
Add a tolerance and confirm it on the approved sample.

Plush size FAQs

What is a common plush toy size?

Around 25–40 cm tall is the classic “huggable” retail size, while 15–25 cm suits gift and desk plush and under ~15 cm covers minis and keychains. The right size depends on your use, price target and shelf or shipping plan.

Does a bigger plush cost a lot more?

Usually yes. Size adds fabric, fill and labour, and volume grows in three dimensions, so unit cost rises with size. Bigger plush also ships fewer-per-carton, raising freight per unit. Treat size as a cost driver to confirm during quoting.

How should I specify plush size?

Give a target height with how it is measured (seated or standing, ears in or out) and a tolerance, because soft stuffed products vary slightly. Lock this into the spec so the sample and bulk are measured the same way.

Next Resources to Read

Brief

Notes & sources

This guide is general planning education. Size bands are common conventions, not fixed standards, and it does not state prices or MOQ — cost and quantity are confirmed per project after review.